FOUNDED BY CATHRINE SAKS AND BARBARA POTTS IN 2014, SAKS POTTS WAS A PERSONAL REFLECTION OF THEIR LIFE IN COPENHAGEN, INSPIRED BY THEIR LARGE COMMUNITY FROM ALL OVER THE WORLD.

CATHRINE SAKS AND BARBARA POTTS HAD MET IN KINDERGARTEN AND HAD BEEN INSEPARABLE EVER SINCE. THEIR OWN SEARCH FOR A SPECIFIC COLORFUL WINTER COAT, WHICH THEY COULDN’T FIND ANYWHERE, HAD LED THEM TO DESIGN IT THEMSELVES. THIS BECAME THE STARTING POINT OF THEIR BRAND, SAKS POTTS, WHICH THEY FOUNDED RIGHT AFTER FINISHING HIGH SCHOOL AT THE AGES OF 19 AND 20.

THEIR COLLECTIONS EVOLVED OVER THE YEARS BUT ALWAYS REMAINED AUTHENTIC TO WHERE THEY WERE IN LIFE. SAKS POTTS STOOD FOR HERITAGE CRAFTSMANSHIP AND SOURCED THE BEST MATERIALS LIKE HARRIS TWEED WOOL, THOMAS MASON COTTON POPLIN, AND CERTIFIED LEATHERS. THEY USED TOP-TIER MANUFACTURERS TO ENSURE A RESPONSIBLE PRODUCTION CHAIN AND THE LONGEVITY OF THE CLOTHES. ALL COLLECTIONS WERE DESIGNED WITH THE IDEA OF CREATING ESSENTIALS FOR THE PERFECT CLOSET, SO ONE COULD BUY LESS BUT BETTER — THE PERFECT DRESS, THE PERFECT JEANS, THE PERFECT WINTER COAT, AND SO ON. STYLES WERE MEANT TO BE KEPT AND WORN AGAIN SEASON AFTER SEASON; THE COLLECTIONS WERE TIMELESS YET UNCONVENTIONAL, SOPHISTICATED, AND PRACTICAL AT THE SAME TIME.

SAKS POTTS WAS A VERY COMMUNITY-DRIVEN BRAND AND HAD BEEN WORN BY ROYALS AND SOME OF THE WORLD'S MOST ESTEEMED CELEBRITIES LIKE BEYONCÉ, LADY GAGA, AND RIHANNA. IT HAS BEEN SOLD IN TOP-TIER HIGH-END STORES AROUND THE WORLD SINCE THE VERY BEGINNING. WHILE THE CUSTOMER CLIENTELE REFLECTED THE MANY GENDER-NEUTRAL STYLES, THE BRAND WAS PARTICULARLY WORN BY WOMEN OF ALL AGES. EVERYONE WAS MEANT TO FEEL POWERFUL WEARING SAKS POTTS. THE BRAND GAINED INTERNATIONAL RECOGNITION FROM THE OUTSET AND WON SEVERAL ELLE STYLE AWARDS OVER THE YEARS. BOTH FOUNDERS WERE ADDED TO THE FORBES 30 UNDER 30 LIST IN 2022 AND WERE MOST RECENTLY REWARDED WITH THE PRESTIGIOUS WESSEL & VETT FASHION PRIZE IN NOVEMBER 2023.

IN DECEMBER 2024, THE BRAND ANNOUNCED THAT IT WOULD CONCLUDE.